Be Green, Look Good
23-Oct-2012
Tags:
Svilu , Sustainability , Fashion , Green , Green Fashion
SVILU is brand new on the fashion scene but they’ve been working for quite some time to certify themselves as green. The creators behind SVILU are Britt Cosgrove and Marina Polo. Though this is their first line together, their resumes are impressive. The masterminds have worked under the tutelage of
Peter Som.
The mission behind SVILU is to create designs for women that can sustain not only the environment but also the ever-changing flow of fashion trends. Their style has a touch of masculinity with tuxedo pants and boy blazers but doesn’t lose its femininity. Lace and bows are present in the line but placed in an understated matter. These clothes definitely make you look at, but don’t make you over-look, the girl wearing them.
The line makes itself sustainable by using five fabrics that meet the high standards of
GOTS and
OEKO-TEX. GOTS decides whether or not the fabric and textiles your company uses are truly environmentally sustainable. There are certain standards and certifications that you must pass in order to make the mark. OEKO-TEX is a manufacturer that can help you produce your product through a green friendlyprocess.
The five fabrics/textiles that SVILU uses are organic cotton, tencel, modal, curpo, and digital fabric printing. You can learn more about how these fabrics and textiles are ‘green’ by looking
here.
SVILU could even argue that they are a humanitarian group. They only manufacture in the U.S. Other companies like The Gap and H&M manufacture in Cambodia where there are little to no labor laws and everyday workers become ill or even die from the conditions in the factories they work.
All things considered SVILU is doing everything right. Not only are they green conscious but they are style conscious as well. Their spring line is creative and addicting. There are a few pieces I can’t wait to get my hands on. Check out their spring/summer line
here.
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